Reason #54 of '101 Reasons Why I Heart Edmonton'
Support Local By Emil Tiedemann For years, large chain restaurants and fast food brands have used Edmonton as a test market before they dispersed across the country, popping up on every corner and forcing local ma & pa shops to close their doors for good. Consumers are under the impression that chain stores, eateries, and shops offer lower prices and better guarantees on their products or services, but these are often misconceptions. There are plenty of perks when it comes to shopping at the smaller, independent businesses rather than corporate entities, such as inventory assortment, community support, or most importantly, the ever-elusive customer care. Edmonton's Yuri Gerchikov (left) and Leo Shifrin of Good Luck Socks, which started in 2013. That’s not to say that all local shops are kind and community-oriented, or that all big box stores lack a good customer experience. But, for the most part, it’s the smaller markets where you buy your eggs and m...